About HANAN JASEER
My Journey: From Journalism to Digital Storytelling
I’m Hanan Jaseer, a storyteller from Kottappuram, Kondotty, who has always believed in the power of words and human connection. My journey began with a deep curiosity about people — their stories, struggles, and dreams — which led me to complete my Post Graduation in Mass Communication and Journalism. I started my professional life as a local channel reporter at Pattanavishesham, where I spent two years covering stories that reflected real lives and community voices. Those years taught me to observe closely, listen deeply, and narrate with honesty.
Working in journalism helped me understand one universal truth — every story deserves to be heard. But as technology reshaped the way people consumed information, I realized that storytelling was no longer confined to TV screens or newspapers. The world had moved online, and the new platform for connection was digital. That realization became the turning point in my career.
From the newsroom, I stepped into the dynamic world of digital marketing — where creativity meets strategy, and stories meet results. Today, I work as a freelance digital marketer based in Malappuram, helping brands and entrepreneurs find their unique voice in the digital space. My background in journalism gives me a storyteller’s eye; I don’t just create content — I build narratives that resonate, engage, and inspire.
Over time, I’ve explored multiple dimensions of the digital world — content marketing, social media management, SEO, and ad copywriting. Each project I take on is more than just a marketing task; it’s a new story waiting to unfold. I help my clients not only grow their visibility but also express their identity with authenticity and emotion.
My approach blends curiosity, creativity, and strategy. I believe that great marketing doesn’t sell — it connects. Whether it’s a brand campaign, a personal story, or a creative project, my goal is always to make people feel something genuine. That’s what makes storytelling timeless — whether in journalism or digital marketing.
Now, my journey continues — from headlines to hashtags, from field reporting to digital branding. I’m still telling stories, just on a bigger canvas.
“My Another Passion — Photography”
Photography allows me to see the world differently. Beyond numbers and reports, I find peace in capturing light, emotion, and real stories through my lens. Each frame I shoot reminds me that beauty often lies in the simplest moments.
Visual Storytelling Through Spec Ads
Visual storytelling through spec ads is the art of conveying a powerful message or brand emotion without words—using imagery, rhythm, and emotion to capture attention and spark imagination. Spec ads, though created independently and not commissioned by brands, allow creators to experiment freely, blending creativity with cinematic expression. They serve as a canvas for storytellers to showcase their vision, style, and ability to connect with audiences on a deeper level. Whether it’s a bold concept, a heartfelt narrative, or a simple moment captured beautifully, visual storytelling through spec ads transforms ideas into impactful brand experiences that resonate beyond the screen.